“It’s a brand-over-player approach. The young Trailblazer star may politely reinstate EA Sports troubled NBA Live with his voice work, however the camera is drawn toward logos. Half court practice arenas are swallowed by the light emanating from Adidas’ background iconography. Scoreboards burn from the punishing white contrast flooding in from those three angular stripes. Then it pans down, not to Lillard, but his shoes. Turns out, it is the shoes to EA.”
Matt Paprocki 